Billionaire Boys Club x Pokémon 30th anniversary drop set for 13 Nov
Billionaire Boys Club has revealed a Pokémon 30th Anniversary Collection that releases on 13 November 2026. The Billionaire Boys Club x Pokémon capsule puts first-generation characters on tees, hoodies and a varsity jacket.
View the post on X
What is in the collection
Hypebeast and House of Heat both list Pikachu, Mewtwo, Charizard, Jigglypuff, Eevee and the sunglasses-wearing Squirtle Squad among the characters, drawn in the style of the original anime. The clothing covers graphic T-shirts, fleece hoodies, trousers and outerwear. House of Heat reports that the range also has zip-ups, a striped rugby shirt and a varsity jacket with Pikachu across the sleeves and back, plus rugs featuring Mewtwo and Jigglypuff. Both outlets mention a keychain shaped like the red and white cap worn by Ash Ketchum.
Release date and where to buy
The brand's own teaser on X gives the launch as 13 November 2026 at 10 AM Eastern Time, which is 4 PM in Lagos. Hypebeast reports that the collection will be sold only through the international BBC online store, and House of Heat expects stock to be limited. Neither outlet lists prices.
The history behind it
Billionaire Boys Club was founded in 2003 by Pharrell Williams and Nigo, the Japanese designer behind A Bathing Ape, and is credited with helping bring streetwear into high fashion. This is its second Pokémon project: the first capsule arrived on 12 August 2022. Pokémon itself began with the Game Boy games Pocket Monsters Red and Green, released in Japan in 1996, which is why 2026 is the franchise's 30th year.
Sources: Hypebeast · House of Heat · Billionaire Boys Club on X · Pokémon.com
